I am a precise, creative and commercially-minded Senior / Executive Producer with 15 years’ experience, creating content for some of the world’s biggest brands and digital platforms.
From multi-platform short-form films, to digital and social assets, 360° commercials and campaigns, and a background in BAFTA-nominated documentaries - I oversee multiple projects and teams in a holistic and exceptionally organised manner.
I truly understand the end-to-end mechanics of production, successfully herding cats whilst turning concepts into concrete content. I oversee all aspects, - from creative development, to managing teams and relationships (with producers, crew, agencies and production partners), cross-functional collaboration, complex client and stakeholder management (often at C-Suite level), budgets / schedules, edit-producing, post-production and delivery,
My particular passion and expertise lies in story-crafting, bringing an experienced editorial eye and holistic approach to creative brand communications, from: pinpointing the people, places and stories worth highlighting, to developing narratives and nuanced details into fully-formed content with a clear and original angle.
I absolutely love what I do and bring passion, energy, enthusiasm (and a good sense of humour) to every role I undertake.
You can read an interview here: https://www.thewalpole.co.uk/news/love-letters-from-britain-an-interview-with-bbc-storyworks-vlada-tusco-and-latisha-ma-0ZXgnqMD19
E: Latisha.sl.ma@gmail.com
T: 07539 234 256